Celebrating Data Privacy from A to Z

In honor of Data Privacy Day and its spirit of education, I thought it might be appropriate (and fun) to celebrate some (but certainly not all) of the A, B, Cs of Data Privacy.  Would love to see your contributions, too!

A is for Advance Encryption Standard or AES, approved by NIST.  Are you encrypting transmissions of sensitive data and portable storage devices?  See more below.

B is for Breach Notification Laws, including the 45 state laws, District of Columbia, Puerto Rico, Virgin Islands, HITECH Act, and international regulations.  (Also Behavioral Advertising.)

C is for . . . what to Choose? -- Contracts? Cloud Computing?  How about  California - the first state to enact a breach notification law, California Civil Code sections 1798.29, 1798.82 et seq. (SB 1386), and the first state Office of Privacy Protection

D is for Data Protection Authorities in the European Union

E is for the EU Data Protection Directive.  Oh, and Encryption, of course.  See above and below.

F is for Financial Institutions, regulated by (wait for it . . . after the jump . . .)

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Are We Living in a Post-Disclosure, Opt-In World?

Today's New York Times Media Decoder Blog features an "on-the-record" discussion with Federal Trade Commission chairman Jon Leibowitz and Bureau of Consumer Protection chief David Vladeck.  The question presented:  "Has Internet Gone Beyond Privacy Policies?"  The FTC (and Congress, for that matter) continue to signal that change may be imminent in the world of online privacy policies and traditional notions of opt-out consent. 

The dilemma remains - if consumers don't want to read privacy policies, what would constitute true notice and consent?  And, in the Web 2.0 world with consumers' insatiable appetite for on-demand, customized and interactive content, how can that process be handled in a manner that is both meaningful and consumer-friendly?  What do consumers really want?  And are their expectations regarding privacy simply inconsistent with the modern realities of social networking?  Just yesterday, the blogosphere was abuzz with news of the Facebook CEO's comments at the Crunchies Awards that "[p]eople have really gotten comfortable sharing more information and different kinds but more openly and with more people." 

At the end of the day, the real question (and answer) may have more to do with what constitutes "personal information," what consumers "reasonably" expect in today's world, and whether the sharing and use of certain kinds of information should be regulated.

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Highlights of the FTC's Self-Regulatory Principles for Online Behavioral Advertising

Earlier this year the Federal Trade Commission released an FTC Staff Report entitled "Self-Regulatory Principles for Online Behavioral Advertising" (the "Report").  The Report arose after over a year of public comments and debate by both marketers and consumer privacy advocates.  The Principles allow for a self-regulatory approach that purportedly strikes a balance between marketing innovation and consumer benefits, and protecting consumer privacy.  The following is a summary of some of the key points of the report on the Principles.

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FTC Releases Online Behavioral Advertising Principles

Online Behavioral Advertising Moving the Discussion Forward to Possible Self-Regulatory Principles

More to come after reviewing it.  Happy hunting!