Jamie Rubin

Jamie Rubin


(e)jrubin@infolawgroup.com  (p) 312.204.7199

Jamie Rubin joined Information Law Group as a partner in June 2011. Jamie is a media, promotions and intellectual property lawyer who works with clients to bring their advertising, promotional and entertainment campaigns from concept to execution. Jamie’s practice covers the spectrum of traditional and emerging advertising and entertainment issues. He works on national and digital advertising campaigns, celebrity spokesperson agreements, sweepstakes and user-generated content promotions, social networking and viral marketing matters, claim substantiation, mobile applications and beyond.

Jamie is a frequent speaker and author on new media topics and is recognized as a Leader in the Field for Media & Entertainment by Chambers Partners. Chambers has stated that Jamie “is recognized in the market for his expertise in marketing campaigns in both traditional and evolving media platforms. Client sources are effusive in their praise for his work, describing him as: ‘Strategic, smart, with a complete understanding of our business.’ He is also praised for his strong business acumen.” In 2011, Jamie was named one of the “40 Illinois Attorneys Under 40 To Watch” by Law Bulletin Publishing Company, an impressive selection given the 1000-plus nominations Law Bulletin received in consideration for this accolade.

Jamie previously practiced as a partner in the Intellectual Property Group of Wildman Harrold Allen & Dixon LLP in its Chicago office and before that with the Entertainment & Intellectual Property Group.

Jamie’s experience includes:

  • Representing clients in connection with a variety of co-promotion arrangements, strategic alliances and sponsorship deals.
  • Drafting and negotiating all agreements affecting advertising and marketing campaigns, including ad, promotion, digital and pr agency agreements, media buying/planning agreements, branded entertainment agreements and talent and spokesperson deals.
  • Drafting and counseling on social media policies and compliance with laws and guidelines affecting endorsements, testimonials, blogging and the general use of social media.
  • Counseling clients on user-generated content issues, including the best ways to take advantage of unique protections afforded by the Communications Decency Act and Digital Millennium Copyright Act.
  • Counseling clients on claim substantiation, sales frequency and pricing issues.
  • Representing challengers and advertisers in National Advertising Division (NAD) proceedings.
  • Handling all aspects of legal compliance for national, regional and local sweepstakes, skill contests, trade promotions and commercial co-venture/charitable arrangements (including drafting official rules, reviewing ad copy, attending to state registrations and bonding, drafting winner affidavits and releases, etc.)
  • Auditing web sites and drafting privacy policies, terms of use and terms of sale.
  • Advising clients with respect to their e-mail and mobile marketing initiatives and advising clients who market to children (including on compliance with COPPA and CARU Guidelines).
  • Assisting clients in structuring customer loyalty and incentive programs.
  • Counseling clients with respect to copyright, trademarks and the rights of publicity and privacy.
  • Negotiating and drafting contracts in such areas as web site development, hosting, content, ecommerce and music licensing, as well as software licensing and technology transactions.

Practice Areas

  • Advertising, Marketing and Promotions
  • New Media
  • Entertainment
  • Copyrights, Trademarks and Right of Publicity
  • Privacy
  • E-commerce
  • Technology

Professional Associations

  • Chair, Chicago Steering Committee – Association of Media & Entertainment Counsel
  • Promotion Marketing Association, now called the Brand Activation Association (Member: Government and Legal Affairs Committee and 2010 Co-Chair of the PMA Annual Marketing Law Conference)
  • International Association of Privacy Professionals


  • The John Marshall Law School, J.D. 2000, Entertainment and Media Law Society, President, 1997 – 1999
  • University of Iowa, B.A., Economics, 1997

Bar Admissions

  • Illinois

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InfoLawGroup Partner Jamie Rubin Provides Advice to Companies that Offer Auto-Renewal Subscriptions

With stepped up enforcement from the FTC and the California auto-renewal law updates going into effect in July, InfoLawGroup Partner Jamie Rubin offers companies insights on running auto-renewal subscription programs. Read his article in Internet Retailer magazine.    … Continue Reading

CalOPPA Getting Renewed Attention

On Friday, October 14, 2016, Attorney General Kamala D. Harris announced the launch of a new tool for consumers to report alleged violations of the California Online Privacy Protection Act (CalOPPA).  CalOPPA requires companies doing business in California (even if operating from outside of California) to post compliant privacy policies and abide by the promises in … Continue Reading

Math Question As Age-Gate and Invite-A-Friend Under Fire

The Children’s Advertising Review Unit of the Council of Better Business Bureaus (“CARU”) routinely monitors web sites and mobile apps for compliance with its Guidelines and the Children’s Online Privacy Protection Act (“COPPA”).  Through that routine monitoring, CARU recently discovered the information practices of the 1st through 7th grade mobile applications called Friendzy (e.g., 1st … Continue Reading

Live-Streaming Apps; What We Aren’t Talking About

There are many articles circulating the web about new live-streaming video technologies like Meerkat. These tremendous apps make it possible for users to stream real time video from their phone to the internet for all to view, turning every individual into a real-time video-journalist.   Brands and entertainment properties have also jumped into the fray … Continue Reading

Brian C. Schaller Joins InfoLawGroup As Counsel

InfoLawGroup is happy to announce that Brian C. Schaller has joined the firm as Counsel. Before joining InfoLawGroup, Mr. Schaller was at a Los Angeles based firm where he represented startups and interactive companies including the virtual reality company Oculus VR.  He also held positions at Oprah Winfrey Network (OWN), Disney Interactive, and NUVOtv. Mr. … Continue Reading

Alcohol Ads In the Digisphere – New-ish Guides In Town

At the end of September, thirteen leading beer, wine and spirits producers published the Digital Guiding Principles (DGPs) as part of their global commitment to reducing harmful drinking.  These are self-regulatory guidelines — they are not law, although some of the principles track legal requirements in the U.S.  Moreover, these principles do not replace any other guidelines … Continue Reading

Mobile Apps: FTC Says Vague Privacy Policies and Lack of Terms a Problem

Last week, the FTC released a study it conducted in connection with price-comparison apps, deal apps and apps that allow people to pay for purchases using their mobile device while shopping in brick-and-mortar stores.  The newly released study is the latest commentary from the FTC in a long line of workshops and reports that started in 2012 … Continue Reading


The Children’s Advertising Review Unit of the Council of Better Business Bureaus (CARU) routinely monitors advertising to children.  Through those monitoring efforts, CARU brings challenges against advertisers for alleged non-compliance with its Self-Regulatory Program for Children’s Advertising and the Children’s Online Privacy Protection Act (COPPA).  In a recent case published on March 10, 2014, CARU … Continue Reading

Sweepstakes and Contests Now Easier To Run on Facebook

Yesterday (Aug. 27, 2013) Facebook updated the section of its Pages Terms applicable to administering sweepstakes and contests on Facebook (see HERE and HERE).  In essence, Facebook removed almost all of the prior restrictions they imposed.  For example, companies no longer have to run their sweepstakes or contests via an app, nor are they prohibited … Continue Reading

THE FTC UPDATES ITS .COM DISCLOSURES GUIDANCE — Focus on Mobile and Space-Constraints; Frowns Upon Certain Common Practices

On March 12, 2013, the FTC released its long-awaited update to its year 2000 Dot Com Disclosures guidance; a document issued to help businesses develop legally compliant online ads.  Having recognized that much has changed in online advertising since 2000, the FTC’s update focuses not only on web sites, but also on social media activities and … Continue Reading

FTC Report: Mobile Apps For Kids Not Making The Grade (NOTE: Not Just A Privacy Report)

On December 10, 2012, the FTC released a follow-up to its February 2012 report on mobile apps for kids.  The February 2012 report found that little or no information was available to parents about the privacy practices of the mobile apps the FTC surveyed on Apple’s App Store and Google’s Android Market.  The FTC’s follow-up report finds … Continue Reading

NJ Reverses Course on Minimum Font Rule for Ads

New Jersey regulators reversed a rule that required any disclaimer text (i.e. “Terms and Conditions apply”) on an advertisement to be “set forth in at least 10-point type.”  The New Jersey Division of Consumer Affairs implemented the rule in January, 2012, and afterwards elicited comments from industry advocates.  The rule was a change to Section … Continue Reading

FTC: “The Kids App Ecosystem Needs To Wake Up…”

Today, the FTC released a report titled Mobile Apps for Kids: Current Privacy Disclosures Are Dis appointing. The FTC surveyed apps for children available in the Android Market and the Apple App store. The FTC found that apps can capture a bunch of information from a device and person, but there is a lack of information about data … Continue Reading

Congratulations to InfoLawGroup Partners Tanya Forsheit and Jamie Rubin

InfoLawGroup partner, Tanya Forsheit, was recently installed as the President of Women Lawyers Association of Los Angeles (WLALA) and partner, Jamie Rubin, was named as one of the “40 Illinois Attorneys Under 40 To Watch” by Law Bulletin Publishing Company. Tanya was installed as president on Wednesday, September 21st at the historic Millennium Biltmore Hotel … Continue Reading