Mindy A. Abern

 

Counsel, Chicago Office

O:(312) 204-7199 C:(847) 962-1028

mabern@infolawgroup.com

@infolawgroup

LinkedIn

 
 
 
 

About Mindy

Mindy A. Abern joined InfoLawGroup in 2017 after running a marketing and advertising law firm for nearly eight years. Prior to that, Mindy served as marketing counsel for Sears Holdings Corporation. Mindy focuses her practice on providing counsel on a wide-range of promotional and advertising activities. She has experience in all types of media and promotions and frequently assists with all legal aspects of contests, sweepstakes, and reviewing promotional materials. She also oversees product packaging review, including regulatory issues and performance claims. She has an extensive background in various retail issues related to pricing, sale frequency and coupons.

Mindy’s background includes working with clients to develop proper e-commerce practices, including privacy policies, terms of use, loyalty program terms and conditions, social media, and email marketing. Mindy frequently drafts and negotiates agreements for sponsorship and joint promotion, personal services and celebrity spokespersons, licensing, media buys, and lead generation, in addition to master and project services agreements.

 
Mindy is thorough, professional, flexible and prompt-everything I value in a lawyer!
— Happy Client

REPRESENTATIVE EXPERIENCE

  • Reviewed thousands of private label product packages and worked with creative agencies, laboratories, and suppliers to assure legal compliance and substantiation of claims on packaging
  • Reviewed thousands of newspaper and media advertising placement agreements
  • Counsels clients on CAN-SPAM and COPPA compliance and drafts corporate privacy policies
  • Counsels clients on many aspects of social media marketing, including: user generated content, privacy, intellectual property, and endorsements and testimonials
  • Counsels clients on alcohol trade practice compliance and regulatory issues
  • Drafts corporate legal advertising guidelines and conducts legal training workshops for retailers
  • Drafted and negotiated numerous agreements for advertising and promotional services, personal services, sponsorship, consulting, product placement and integration, consumer research, public relations, photography, and modeling
  • Drafted terms and conditions for retail programs including: layaway policies, coupon policies, loyalty programs, shipping programs, discount programs, and on-site promotional events

Bar Admission

Illinois State Bar, July 2006

U.S. District Court for the Northern District of Illinois

 

Education

The John Marshall Law School, J.D., 2006

The University of Illinois at Urbana-Champaign, B.S., 2003