Two online marketers of acai berry products recently settled the FTC's charges that the marketers engaged in deceptive practices by operating "fake news" sites directly and through affiliates to promote acai berry products. Although these cases are extreme examples of deceptive practices, they should serve as an important reminder for companies engaging in affiliate marketing that the FTC actively enforces in this area using the FTC Act, and that companies marketing through affiliates and affiliate marketers must understand and address the FTC's Guides Concerning the Use of Endorsements and Testimonials in Advertising, which were updated in 2009 ("Guides"). As discussed further below, this can pose a challenge for companies of all types advertising through affiliate marketing programs
On February 8, 2012, the Electronic Privacy Information Center (EPIC) asked the Federal District Court for the District of Columbia to compel the Federal Trade Commission (FTC) to enforce the terms of the agency's Google Buzz privacy settlement with Google. EPIC seeks to compel the FTC to stop Google's planned consolidation of user data from across the company's services into a single profile for each user under a single privacy policy. EPIC has alleged that the proposed changes and the way Google seeks to implement the changes violate the Google Buzz consent order. The District Court will hear the case before March 1, 2012.In this post, we discuss the highlights of EPIC's complaint, Google's response and lessons learned.
Last week, the upper house of Russia's federal legislature approved amendments to the country's federal data protection law. The amendments impose detailed information security requirements on businesses that process personal data and revise some of the statute's data subject consent provisions.The amended law will come into force when it is published in the official newsletter.
On May 3, 2011, the Federal Trade Commission announced that Ceridian Corporation and Lookout Services, Inc. agreed to settle the FTC's allegations that the companies failed to safeguard their business customers' employee personal information. Ceridian's services include payroll processing, payroll-related tax filing, benefits administration and other human resource services for business customers. Lookout provides a web-based computer product that is designed to help employers comply with their obligations under federal law to complete and maintain a U.S. Citizenship and Immigration Services Form I-9 about each employee in order to verify that the employee is eligible to work in the United States.
The Google Buzz settlement that the Federal Trade Commission announced on March 30, 2011 is the latest in the line of the Commission's numerous Section 5 actions related to privacy and data security violations. The Google Buzz settlement, however, is unique in several important ways. The settlement represents (i) the first FTC settlement order has requires a company to implement a comprehensive privacy program to protect the privacy of consumers' information, and (ii) the Commission's first substantive U.S.-EU Safe Harbor framework enforcement action. Let's dive in (make sure to read the "Action Item" at the conclusion of the post!).
As we have previously reported on our blog, 2011 has seen a whirlwind of privacy enforcement activity. The FTC, NLRB, EEOC, HHS and FINRA have all taken privacy enforcement actions this year. This March, the FTC has announced privacy settlements with Chitika and Twitter.
On December 23, 2010, Russia's President Dmitry Medvedev signed legislation delaying until July 1, 2011 the enforcement of the country's omnibus data protection law (the Federal Law Regarding Personal Data). Pursuant to the new legislation, the revised effective date for the country's data protection law is January 1, 2011, but operators have until July 1, 2011 to bring their personal data information systems into compliance with the law.
Many of you probably read earlier this month that California's Office of Administrative Law approved the California Department of Insurance's proposal to repeal certain privacy regulations. The California changes actually have greater significance than may be apparent on a quick glance. Although rarely noted in the media coverage, State insurance privacy regulations across the country (not just in California) find their roots in the federal Gramm Leach Bliley Act, so California's decision to make such changes provides a helpful illustration of the extraordinarily complex and confusing web of privacy regulation that governs even small organizations in this country. Also, California's move with respect to these changes contravenes the conventional wisdom that California is a renegade pro-consumer state when it comes to privacy regulation. Many of our followers have asked me to break down this newest California development, so here goes.
We recently published the first part of our FAQ series on Congressman Bobby Rush's new data privacy bill known as "Building Effective Strategies to Promote Responsibility Accountability Choice Transparency Innovation Consumer Expectations and Safeguards Act (a.k.a. "BEST PRACTICES Act" or "Act"). In Part One we looked at some of the key definitions and requirements concerning transparency, notice and individual choice, mandates around accuracy, access and dispute resolution, and finally data security and data minimization requirements under the Act. Part Two will focus on the "Safe Harbor" outlined in the Act, various exemptions for de-identified information and application and enforcement.
Congressman Bobby Rush has introduced a new data privacy bill to Congress known as the "Building Effective Strategies to Promote Responsibility Accountability Choice Transparency Innovation Consumer Expectations and Safeguards" Act (a.k.a. "BEST PRACTICES Act" or "Act").We have put together a summary of the Act in "FAQ" format. In Part One we look at some of the key definitions, requirements concerning transparency, notice and individual choice, mandates around accuracy, access and dispute resolution, and finally data security and data minimization requirements under the Act. Part Two will focus on the "Safe Harbor" outlined in the Act, various exemptions for deidentified information, and provisions concerning the application and enforcement of the Act.
A new set of EU standard contract clauses ("SCCs" or "model contracts") for processing European personal data abroad came into effect on May 15, 2010. Taken together with a recent opinion by the official EU "Article 29" working group on the concepts of "controller" and "processor" under the EU Data Protection Directive, this development suggests that it is time to review arrangements for business process outsourcing, software as a service (SaaS), cloud computing, and even interaffiliate support services, when they involve storing or processing personal data from Europe in the United States, India, and other common outsourcing locations.